Show the product
before the signup
Let people see how the product helps them, with interactive tours and step-by-step guides across blogs, landing pages, emails, and every touchpoint.
Start creating
Trusted by product-led teams
From recording to a tour on every page
Create
Build a product tour that shows value in minutes.
Customize
Tailor it to a segment's interests and challenges.
Share
Embed it across pages, emails, and campaigns.
Product marketing
Let people try before they commit
A tour on the page beats a paragraph about the product — people who see it work show up more qualified and more convinced.
Attract better leads
Put overview tours on your blog, landing pages, and campaigns. Visitors see the product working, and the leads that reach sales are better qualified.
Meet each segment where they are
Tailor the tour to a segment's interests and challenges, showing the features that matter to them. Add voiceover so the value lands faster.
Replace the wall of text
Swap long-form content for quick tours and guides. Embed them in product, emails, and your help center to drive learning and adoption.
See what's working
Watch how prospects move through each tour, then refine your product story, education, and campaigns from what you learn.
Everything behind the tours
The same features that power every Layerpath project.
Put a live tour on every page
Build an interactive tour once, embed it across your marketing, and see which stories move people.
Start creating